Branding / Brand story
Fuelzy
Fitness and nutrition visuals using an energetic wordmark, electric blue and lime palette, and campaign mockups.
A distinctive visual identity
Fitness and nutrition visuals using an energetic wordmark, electric blue and lime palette, and campaign mockups.
Bold lettering, a lightning motif and sharp color contrasts give this identity its energy. The campaign and merchandise mockups show how those elements can stay recognizable across different sizes and settings.
The identity in practice
- Energetic wordmark and lightning motif
- Electric blue and lime color palette
- Fitness campaign visuals and merchandise mockups

Next project
Lifestyle Brand Identity Collection
Logo presentations for Peakora, Soléna, Nexora, Havenridge, Greenly and Vellano.
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